Industrial Organization: (Registro n. 2877)

006 - Campo Fixo - Material Adicional
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007 - Campo Fixo - Descrição Física
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008 - Campo de Tamanho Fixo
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020 ## - ISBN
ISBN 0262193663
040 ## - Fonte da Catalogação
Fonte de catalogação BR-BrCADE
090 ## - Número de Chamada
Localização na estante 338.7 S562i
Cutter S562i
100 1# - Autor
Autor SHY, Oz
245 10 - Titulo Principal
Título principal Industrial Organization:
Subtítulo Theory and Applications/
260 ## - Editora
Cidade Cambridge:
Editora The MIT Press,
Data 1995.
300 ## - Descrição Física
Número de páginas 466 p.
505 ## - Conteúdo
Conteúdo Contents<br/><br/>List of Figures <br/><br/>Preface <br/><br/>1 Introduction <br/><br/> 1.1 The Study of Industrial Organization <br/> 1.2 Law and Economics <br/> 1.3 Industrial Organization and International Trade <br/> 1.4 References <br/><br/>I Theoretical Background <br/><br/>2 Basic Concepts in Noncooperative Game Theory <br/> 2.1 Normal Form Games <br/> 2.2 Extensive Form Games <br/> 2.3 Repeated Games <br/> 2.4 Appendix: Games with Mixed Actions <br/> 2.5 Appendix: Games with Imperfect Information <br/> 2.6 Exercises <br/> 2.7 References <br/><br/>3 Technology, Production Cost, and Demand <br/><br/> 3.1 Technology and Cost <br/> 3.2 The Demand Function <br/> 3.3 Appendix: Consumer Surplus: Quasi-Linear Utility <br/> 3.4 Exercises <br/><br/>II Market Structures and Organization <br/><br/>4 Perfect Competition <br/> 4.1 Non-Increasing Returns to Scale <br/> 4.2 Increasing Returns to Scale <br/> 4.3 Marginal-Cost Pricing and Social Welfare <br/> 4.4 Exercises <br/> 4.5 Refererices <br/><br/>5 The Monopoly <br/> 5.1 The Monopoly's Profit-Maximization Problem <br/> 5.2 Monopoly and Social Welfare <br/> 5.3 Discriminating Monopoly <br/> 5.4 The Cartel and the Multiplant Monopoly <br/> 5.5 Durable-Goods Monopolies <br/> 5.6 Appendix: The Legal Approach <br/> 5.7 Exercises <br/> 5.8 References <br/><br/><br/><br/>6 Markets for Homogeneous Products <br/> 6.1 Cournot Market Structure <br/> 6.2 Sequential Moves <br/> 6.3 Bertrand Market Structure <br/> 6.4 Cournot versus Bertrand <br/> 6.5 Self-Enforcing Collusion <br/> 6.6 International Trade in Homogeneous Products <br/> 6.7 Appendix: Cournot with Heterogeneous Firms <br/> 6.8 Exercises <br/> 6.9 References <br/><br/>7 Markets for Differentiated Products <br/> 7.1 Two Differentiated Products <br/> 7.2 Monopolistic Competition in Differentiated Products <br/> 7.3 Location" Models <br/> 7.4 Appendix: Inverting Demand Systems <br/> 7.5 Appendix: Equilibrium in the Linear City <br/> 7.6 Exercises <br/> 7.7 References<br/>8 Concentration, Mergers, and Entry Barriers <br/> 8.1 Concentration Measures <br/> 8.2 Mergers <br/> 8.3 Entry Barriers <br/> 8.4 Entry Deterrence <br/> 8.5 Contestable Markets <br/> 8.6 Appendix: Merger and Antitrust Law <br/> 8.7 Appendix: Entry Deterrence and Antitrust Law <br/> 8.8 Exercises <br/> 8.9 References <br/><br/>III Technology and Market Structure <br/><br/>9 Research and Development <br/> 9.1 Classifications of Process Innovation <br/> 9.2 Innovation Race <br/> 9.3 Cooperation in R&D<br/> 9.4 Patents <br/> 9.5 Licensing an Innovation <br/> 9.6 Governments and International R&D Races <br/> 9.7 Appendix: Patent Law <br/> 9.8 Appendix: Legal Approach to R&D Joint Ventures <br/> 9.9 Mathematical Appendix <br/> 9.10 Exercises <br/> 9.11 References <br/><br/>10 The Economics of Compatibility and Standards <br/> 10.1 The Network Externalities Approach <br/> 10.2 The Supporting Services Approach <br/> 10.3 The Components Approach <br/> 10.4 Exercises <br/> 10.5 References<br/><br/>IV Marketing <br/><br/>11 Advertising <br/> 11.1 Persuasive Advertising<br/> 11.2 Informative Advertising <br/> 11.3 Targeted Advertising <br/> 11.4 Comparison Advertising <br/> 11.5 Other Issues Concerning Advertising<br/> 11.6 Appendix: Advertising Regulations<br/> 11.7 Exercises <br/> 11.8 References <br/><br/>12 Quality, Durability, and Warranties <br/> 12.1 Personal Income and Quality Purchase <br/> 12.2 Quality as Vertical Product Differentiation <br/> 12.3 Market Structure, Quality, and Durability <br/> 12.4 The Innovation-Durability Tradeoff <br/> 12.5 The Market for Lemons <br/> 12.6 Quality-Signaling Games <br/> 12.7 Warranties <br/> 12.8 Appendix: The Legal Approach to Products Liability <br/> 12.9 Exercises <br/> 12.10 References <br/><br/>13 Pricing Tactics: Two-Part Tariff and Peak-Load Pricing <br/> 13.1 Two-Part Tariff <br/> 13.2 Nonuniform Pricing <br/> 13.3 Peak-Load Pricing <br/> 13.4 Can Firms "Control" the Seasons? <br/> 13.5 Exercises <br/> 13.6 References <br/><br/>14 Marketing Tactics: Bundling, Upgrading, and Dealerships <br/> 14.1 Bundling and Tying <br/> 14.2 Killing 0ff Markets for Used Textbooks <br/> 14.3 Dealerships <br/> 14.4 Appendix: The Legal Approach to Tying <br/> 14.5 Appendix: Legal Approach to Vertical Restraints <br/> 14.6 Exercises <br/> 14.7 References <br/><br/>V The Role of Information <br/><br/>15 Management, Compensation, and Regulation <br/> 15.1 The Principal-Agent Problem <br/> 15.2 Production with Teams <br/> 15.3 Competition and Managerial Compensation <br/> 15.4 Why Executives Are Paid More than Workers <br/> 15.5 Regulating a Firm under Unknown Cost <br/> 15.6 Exercises <br/> 15.7 References <br/><br/>16 Price Dispersion and Search Theory <br/> 16.1 Price Dispersion <br/> 16.2 Search Theory <br/> 16.3 Mathematical Appendix <br/> 16.4 Exercises <br/> 16.5 References <br/><br/>VI Selected Industries <br/><br/>17 Miscellaneous Industries <br/> 17.1 Restaurant Economics <br/> 17.2 The Airline Industry <br/> 17.3 The Fishing Industry <br/> 17.4 Public Roads and Congestion <br/> 17.5 Exercises <br/> 17.6 References <br/> <br/>Index <br/><br/>
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    Biblioteca Agamenon Magalhães Biblioteca Agamenon Magalhães 2019-11-22 Compra 30201 338.7 S562i 2019-1622 2 2019-11-22 Livros
    Biblioteca Agamenon Magalhães Biblioteca Agamenon Magalhães 2019-11-22 Compra 30200 338.7 S562i 2019-1623 1 2019-11-22 Livros
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